Strategy & Media planning
Complete Media Group develops communication strategies and media planning for commercial and public campaigns, as well as for European-funded projects, using professional media analysis and audience estimation tools.
The experience gained in coordinating integrated campaigns allows us to build communication plans optimized according to objectives, target audience, coverage and performance indicators.
In developing media strategies, we use data and analysis tools provided by official TV, radio and online audience measurement and monitoring systems, including Kantar Media, studies by the Association for Radio Audience (ARA), and other professional sources used in the media and advertising industry.
Our services include:
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media analysis and audience estimates;
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multi-channel strategy and planning;
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cost-to-audience optimization;
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development of TV, radio, online, OOH and cinema media plans;
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budgeting and KPI forecasting;
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media scheduling strategy and campaign coordination.
Creation & Production
Complete Media Group develops creative concepts and coordinates creative and production processes for public and commercial campaigns, tailored to each project and communication channel.
Depending on the complexity of the brief, we build dedicated teams together with creative directors, specialists and partners with experience across different areas of production and communication, coordinating the entire process under a unified management and implementation structure.
We work with both in-house resources and professional digital production tools, including AI technologies used in the development of communication materials for TV, radio, online, social media, outdoor campaigns and special projects.
Our services include:
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development of creative concepts;
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creative direction and project coordination;
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graphic, audio and video production;
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content development for integrated campaigns;
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communication materials for TV, radio, online and outdoor campaigns;
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coordination of collaborations with specialized teams and partners;
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digital production and the use of AI tools within creative processes.
Media & Multi-channel promotion
Complete Media Group coordinates integrated promotion campaigns across TV, radio, online, outdoor, indoor and cinema channels, providing media buying, scheduling and broadcast coordination services.
Our experience in implementing national and institutional campaigns allows us to efficiently manage multi-channel communication campaigns and optimize media distribution according to communication objectives and target audiences.
We work together with media sales houses, media suppliers, specialized partners and industry agencies to develop and coordinate media distribution strategies and optimize media buying at both national and regional level.
Our services include:
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TV and radio media buying;
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multi-channel broadcast coordination;
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outdoor, indoor and cinema campaigns;
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online and display promotion;
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media monitoring and optimization;
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coordination of national communication campaigns.
Digital campaigns & Social media
Complete Media Group develops integrated digital campaigns for public and commercial projects, tailored to social platforms, communication objectives and audience profiles.
We coordinate end-to-end digital campaigns, from strategy and channel selection to implementation, sponsored promotion, monitoring and performance reporting, using digital platforms and media networks across Romania and the European Union.
We develop and coordinate collaborations with influencers and content creators through our own network of specialized partners covering different fields and audience categories, integrated into public campaigns, commercial communication projects and special initiatives.
Our services include:
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integrated digital campaigns;
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social media strategy and planning;
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influencer and content creator campaigns;
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digital promotion and display campaigns;
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monitoring and performance reporting;
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content development for digital platforms;
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coordination of multi-platform campaigns.
Events & Activations
Organizes conferences, events and activations integrated into public and commercial communication campaigns, coordinating logistical, technical and operational components tailored to each project.
Our experience in implementing national and institutional campaigns allows us to efficiently manage events dedicated to public information, project promotion, stakeholder engagement and direct communication with relevant audiences.
We coordinate the entire organizational process, from planning and operational management to venue selection, supplier coordination, technical support, communication materials and the implementation of activities designed for each event or activation.
Our services include:
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conference and event organization;
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logistical and technical coordination;
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operational management and implementation;
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activations and special projects;
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communication materials and production for events;
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coordination of suppliers and specialized partners;
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support for public, institutional and commercial events;
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implementation of activities at national and regional level.
